NAICS codes › 541910
NAICS 541910 — Marketing Research and Public Opinion Polling: federal contracts
1 open federal contract opportunity classified under NAICS 541910 (Marketing Research and Public Opinion Polling) on SAM.gov, refreshed nightly.
Open solicitations
Open any solicitation for a free AI read of its package — deal-breakers and risks, each quoted from the page it came from. With a free account, FedSift also builds its compliance matrix.
Who buys NAICS 541910
| Agency | Obligations, 24 mo | Actions |
|---|---|---|
| Department of Health and Human Services (HHS) | $204.1M | 36 |
| Department of Veterans Affairs (VA) | $31.8M | 17 |
| Department of Labor (DOL) | $30.1M | 9 |
| Department of Homeland Security (DHS) | $23.0M | 9 |
| Department of State | $18.8M | 93 |
| General Services Administration (GSA) | $6.8M | 10 |
| Department of Agriculture (USDA) | $6.1M | 5 |
| Department of the Treasury | $5.6M | 25 |
| Department of Defense (DoD) | $3.9M | 15 |
| Department of Transportation (DOT) | $3.9M | 4 |
Who wins NAICS 541910 work
| Contractor | Obligations, 24 mo | Awards |
|---|---|---|
| NATIONAL OPINION RESEARCH CENTER | $93.5M | 8 |
| WESTAT, INC. | $66.9M | 2 |
| IPSOS PUBLIC AFFAIRS, LLC | $25.8M | 6 |
| DIX-GRA, INC. | $23.7M | 3 |
| IGNITED LLC | $20.8M | 6 |
| RESEARCH TRIANGLE INSTITUTE | $17.9M | 2 |
| THE DISTRICT COMMUNICATIONS GROUP LLC | $10.7M | 27 |
| LUMINA CORPS INC. | $7.4M | 3 |
| FORS MARSH GROUP LLC | $6.6M | 4 |
| KYNETEC USA INC. | $6.2M | 4 |
NAICS 541910 contracts expiring in the next 18 months
129 contracts worth $394.6M. The largest:
| Incumbent | Buyer | What | Value | Ends | Est. solicitation | Record |
|---|---|---|---|---|---|---|
| WESTAT, INC. | Office of the Assistant Secretary for Financial Resources | 541910 Marketing Research and Public Opinion Polling | $54.1M | 30 November 2026 | Now / imminent | Details |
| NATIONAL OPINION RESEARCH CENTER | CDC | 541910 Marketing Research and Public Opinion Polling | $40.0M (2 orders) | 31 December 2027 | ~Q3 2027 | Details |
| NATIONAL OPINION RESEARCH CENTER | CDC | 541910 Marketing Research and Public Opinion Polling | $38.4M (2 orders) | 31 December 2026 | Now / imminent | Details |
| GRITTER - FRANCONA, INC | Department of Veterans Affairs | 541910 Marketing Research and Public Opinion Polling | $28.1M | 08 September 2027 | ~Q1 2027 | Details |
| GALLUP, INC. | NOAA | 541910 Marketing Research and Public Opinion Polling | $18.1M | 31 March 2027 | Now / imminent | Details |
| GRITTER - FRANCONA, INC | Department of Veterans Affairs | 541910 Marketing Research and Public Opinion Polling | $17.8M | 06 August 2027 | ~Q1 2027 | Details |
| RESEARCH TRIANGLE INSTITUTE | FDA | 541910 Marketing Research and Public Opinion Polling | $15.7M (2 orders) | 29 September 2027 | ~Q2 2027 | Details |
| CIC RESEARCH, INC. | Office of the Secretary | 541910 Marketing Research and Public Opinion Polling | $14.9M | 31 January 2027 | Now / imminent | Details |
| DIX-GRA, INC. | Department of Veterans Affairs | 541910 Marketing Research and Public Opinion Polling | $12.0M | 30 September 2027 | ~Q2 2027 | Details |
| NATIONAL INSTITUTE FOR SAFETY RESEARCH INC | National Highway Traffic Safety Administration | 541910 Marketing Research and Public Opinion Polling | $11.2M | 30 June 2027 | ~Q1 2027 | Details |
Every expiring NAICS 541910 contract →
Contracts and task orders from USASpending.gov (FPDS) whose period of performance ends within 18 months, valued at $25K or more, excluding IDIQ ceilings and government-owned, contractor-operated facility contracts. Co-terminous orders from the same vendor, agency, NAICS and PSC ending in the same month are grouped. The solicitation date is an estimate (about six months before the contract ends): FedSift does not know whether a follow-on has been posted, so check SAM.gov.
Open solicitations by set-aside
| Set-aside | Open |
|---|---|
| Unrestricted (full and open) | 1 |
From the set-aside SAM.gov declares on each open notice.
Who counts as small under this code
SBA size standard for NAICS 541910: $22.5M annual receipts.
Each solicitation carries exactly one NAICS code, and that code — not a related one in the same family — decides who counts as small.
One code, chosen by the contracting officer, decides who counts as small. A related code in the same family does not qualify you, and the assignment itself can be appealed to SBA OHA.
Source: FAR 19.102, current as of 07 August 2026 · eCFR.
Is NAICS 541910 work a fit for your company?
FedSift matches every open solicitation against your company profile, and its Market Research pivots real awards by NAICS, agency, PSC and set-aside. Free plan available, no credit card.
Browse by agency
DoD (5,756) · VA (347) · DHS (152) · USDA (121) · DOI (113) · DOE (106) · HHS (89) · GSA (80) · DOJ (80) · NASA (80) · State Department (65) · DOT (55) · DOC (33) · Treasury (20) · EPA (16) · Postal Service (7) · Administrative Office of the US Courts (6) · Library of Congress (5) · Millennium Challenge Corporation (5) · NSF (5) · United States Government Publishing Office (5) · Federal Deposit Insurance Corporation (4) · HUD (4) · Export-Import Bank of the US (3)
Browse by NAICS code
336413 (522) · 336412 (240) · 541715 (214) · 236220 (181) · 332919 (165) · 332911 (155) · 237990 (144) · 334412 (116) · 541330 (115) · 332510 (115) · 334419 (111) · 334511 (111) · 339991 (109) · 332722 (91) · 336611 (90) · 335931 (80) · 334220 (79) · 333998 (72) · 333618 (68) · 333613 (67) · 335311 (65) · 335312 (62) · 531120 (60) · 332994 (56)