Spectrum Reach Advertising - Intent to Sole Source

Inactive on SAM.gov — responses were due 28 Aug 2026 · Unrestricted (full and open) · Department of the Army, DoD · JBPHH, HI · NAICS 541890 · Solicitation W50SLF-26-Q-1CH3

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SAM.gov marked this notice inactive — responses were due 28 August 2026.

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Solicitation details

Solicitation numberW50SLF-26-Q-1CH3
Notice ID98f88a87ca80499bb43f05a0ea534f99
AgencyDepartment of Defense (DoD)
Sub-agencyDepartment of the Army
Contracting officeW7M4 USPFO ACTIVITY HIANG 154
NAICS code541890 — Other Services Related to Advertising
Product / service code (PSC)R701
Set-asideUnrestricted (full and open)
Notice typeSpecial Notice
Posted26 August 2026
Response deadline28 August 2026 (closed)
Place of performanceJBPHH, HI, USA

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Description

The Hawaii Army National Guard intends to issue a sole source firm-fixed priced contract to Charter Communications Holdings, LLC. 12405 Powerscourt Dr. Saint Louis MO. 63131-3673 The requirement will be sole sourced to Spectrum Reach Advertising. Spectrum Reach will provide 12 months of digital advertising for all televised Hawaii high school sports events and is the only media company that has exclusive rights to broadcasting of Hawaii high school sports events. This procurement is being conducted in accordance with FAR 13.106-1(b) (1) soliciting from a single source. The NAICS code is 541890 and has a size standard of $19.0 million for this procurement. This notice of intent is not a request for competitive quotes. Interested parties may identify their interest and capability to respond to the requirement no later than 5 PM. EST, 28 August 2026 to: warren.m.sabugo.civ@army.mil . Responses received will be evaluated; however, a determination by the Government not to compete the proposed procurement based upon responses received to this notice is solely within the discretion of the Government. This notice does not obligate the Government to award a contract or otherwise pay for the information provided in response. The Government reserves the right to use information provided by respondents for any purpose deemed necessary and legally appropriate. Any organization responding to this notice should ensure that its response is complete and sufficiently detailed to allow the Government to determine the organization's capability to perform the work. The Government is under no obligation to acknowledge receipt of the information received or provide feedback to respondents with respect to any information submitted. Determination by the Government not to compete the proposed procurement based upon responses received to this notice is solely within the discretion of the Government. No Proprietary, classified, confidential, or sensitive information should be included in your response. The Government reserves the right to use any non-proprietary technical information in any resultant solicitation(s.) Respond directly to the POC email address listed in the notice for consideration.

Documents in the solicitation package

1 file is attached to this notice.

  • Intent to Sole Source Spectrum Reach.pdf

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Market context: DoD and NAICS 541890

About the buyer and the industry, not this specific solicitation. Source: USASpending.gov award data, updated nightly.

  • In fiscal year 2026, DoD obligated $4.7M across 28 contract actions under NAICS 541890.
  • 6 contracts worth $914K in this category end within the next 18 months.

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